IKEA ROUTING
PRIORITY LANE Priority Lane is an exhibition space initiated by Max Bouwhuis and Lin Ven. The general aim is to create a stage to investigate how the artistic approach is influenced by the urge to prioritise. The size of the exhibition space is 32 x 42 x 25 cm which is based on the maximum size of free cabin luggage allowed on a Wizz Air flight. A process of choosing, selecting, deleting and refining is obligatory. What will remain of the artistic concept when stripped off, essentialised, or minimised – thus prioritised?
1 FEB 2018
1 FEB 2018
31 JAN 2018
30 JAN 2018
FINAL PROJECT DESCRIPTION
There are a lot of standard ways we approach systems, people, objects and situations. Repetitive routines make up a large part of our daily lives. If you think of how many hours you spend on routine activities you do absent-mindedly, why not spend time creating these routines to be more extraordinary experiences? To break them, so you can start to create them.
My project proposes to find potential in the ordinary and create space for the unexpected. To expand given frames and consciously create structures yourself. By looking at how you approach the basic routines, you can start extend this to other aspects in life and go about them more creatively.
MEDIA 25 MAY 2018
Objects
Video (including sound / storytelling)
Publication
REFERENCES 25 MAY 2018
MacGuffin Magazine (publication)
Science of the Secondary (publication)
David Attenborough (sound)
Secret life of machine (video)
Meghan Markle fights sexism in advertisement of dishwashing
GOAL(S) 25 MAY 2018
Using the context of an exhibition to have a closer look at three basic routines: dishwashing, vacuum cleaning and brushing teeth. (not focussing on 1 routine to avoid the image of graduating with a dishwasher..)
Shedding a (unusual) light on these routines to reveil a whole world of possibilities within the smallest, daily routines.
Loved ones, friends, jobs, hobby's, careers - they all come and go. But these basic routines will always return in your life.
Confronting the visitors with certain routines they do absent-minded. Who decided we spend less attention doing the dishes than designing a publication?
By researching and presenting the ordinary in an artistic way I would like to make people realise there can be whole universes in the smallest things in life.
Record the 'ordinary' things in an unique way. Give unexpected turns to things we take for granted. Trigger peoples imagination.
People going through my project should get the feeling of ' holy shit I actually never thought of this routine in this way'. I want visitors to leave and never experience vacuum cleaning / brushing teeth / doing dishes the same.
I DON'T want to graduate with a dishwasher, toothbrush and vacuum cleaner. I want to graduate with a broad and divers research in to all the hidden beauty and potential in these routines to make people realise they don't have to look for beauty in a far a way place.
NOTES 12 MAY 2018
Routines als circulaire, repetatieve bewegingen:
- De schoonheid van hiaten in circulaire bewegingen
- The beauty / nature of repetition
- Mantra: "A "mantra" is a sacred utterance, a numinous sound, a syllable, word or phonemes, or group of words in Sanskrit believed by practitioners to have psychological and spiritual powers"
- Repetitieve aspect van ons bestaan
- Het draaien van de aarde
Ook het draaien van de aarde is vergankelijk. Het zal een keer ophouden - vergankelijkheid van het leven.
- Loop
NOTES 4 MAY 2018 (project text sketch)
INTRO
We all have routines. They help us structure our daily life.
PROBLEM
Even though we try very hard to organise ourselves in understandable systems - life is inconsistent. We try to fixate an always moving world but won’t ever be able to eliminate all unexpected situations. Over-organising can lead to unawareness to the small, beautiful surprises happening around us. We should use routines but not depend on them.
SUBJECT
Domestic routines are a good example of universal routines. Dreaming away while doing your dishes, making a to-do list during vacuum cleaning your room, setting your alarm while thinking about your date tomorrow. Since you execute those routines without thinking about the actual physical act there is a potential to fill up this space with other content.
APPROACH
By creating minimal interventions in domestic routines, I want to confront my audience in a humorous way with their own automatic pilot. I want to open up some daily structures and create space for the unexpectations.
DESIGN
I made a selection of object representing domestic routines. At first sight they all look ‘normal’ but when taking a closer look you’ll find some alienating aspect to them.
NOTES 30 APRIL 2018
Routines - /ruːˈtiːn/
1. a sequence of actions regularly followed.
2. commonplace tasks, chores, or duties as must be done regularly or at specified intervals; typical or everyday activity.
What routines do I have in my daily life? Why do I have routines and what routines do other people have? What are general routines and what are the personal routines?
Domestic routines are recognisable for most people. Dreaming away while doing your dishes, making a to-do list during vacuum cleaning your room, setting your alarm before going to bed.
I want to surprise the visitor with unexpected twisted to everyday, domestic objects.
Your alarmclock your daily mantra to wake you up, your vacuumcleaner having a universe inside itself, your lamp holding
I want to integrate nice, relaxing, utopian escapes in the daily domestic routines.
CONCEPT 6 APRIL 2018
“Kontain is a collective of non-profit
exhibition spaces founded in April 2018.
The aim is to explore the relation between
the container and its content.
How to reveal unexpected potential of
standardized spaces?”
I will create a series of physicial spaces
(around 5). The shape of these spaces
will be based on daily life objects. I’ll invite
a selection of artists, photographers
and designers to create a work for
a specific given space. They will be asked
to work with the theme of the unexpected
potential of this standardized space.
I will promote the exhibition spaces
as a collective called KONTAIN.
This promotion will include online
promotion, a website, posters, and
an exhibition catalogue.
TEXT DOG & PONY SHOW 6 MARCH 2018
1. ORGANISATION
I am fascinated by the way we organize our world.
We create all kinds of frameworks.
A perfect example is this Dog & Pony show. 35 graduates are asked to pitch their proposal within 200 seconds. We have the beamer [ ] and this microphone
to convey our message to an audience. All sitting in an organized auditorium.
It’s a very restricted framework to create an efficient way of handling 35 individual presentation within a specific timeframe of one day.
The Dog & Pony framework has as goal to be efficient. Other reasons to organize our world are for example:
Organizing things is a way of fixating an always moving world. Those ways of organizing ourselves comes with certain expectation patterns.
2. EXPECTATIONS
Expectations are strong beliefs that something will happen or be the case. They come in all form and sizes.
It can be our everyday expectation of the sun to rise, but it can also be the expectation of our pizza to be ready in 12 minutes.
The more we fixate ourselves within structures and systems, the more we fixate on the expected results of certain actions.
3. PROBLEM
even though we try very hard to organise ourselves in understandable systems - life is inconsistent. Now and then, some more than others, we are confronted with unexpected situations. Also these situations come in all shapes and sizes. For instance, your app says the bus arrives at twelve - it doesn’t. How do we handle these UNexpectations? Do we get irritated or do we directly anticipate and find an other bus to bring us were we want to be?
Over-organizing won’t eliminate all unexpected situations and can lead to unlearning to coop with these situations. In other words, we unlearn to anticipate. and this is problematic.
4. RESEARCH QUESTIONS
Therefore my questions are:
How does behavioral conditioning influence our ability to anticipate in unexpected situations?
How can I as a designer confront people with their routines and create space for the fun of unexpectations?
5. POSITION
I think an increase of awareness of our fixations and assumptions is important.
We have the tendency to fixate ourselves in made frameworks to decrease the amount of uncomfortable situations. But there is a certain beauty in these uncomfortable situations. It gives space to play and surprise yourself, instead of getting irritated or angry.
By seeing the reality of inconsistency you don’t loose yourself in anxiety or hope.
6. GOAL
As designers we have the responsibility to take in account the user experience of our designs. I want to shake up the relation between form and expectations. By creating minimal interventions in everyday systems, I want to confront my audience in a humorous way with their own automatic pilot.
I want to do this in order to
1. create awareness of the limitations given by certain expectation patterns
2. stress the importance of the ability to anticipate
I want to create an ode to the unexpected.
NOTES 15 FEB 2018
CONTAINER & CONTENT
How do these two relate? What happens when content wants to fit in a container while it's too big? The dimensions of the container define the dimensions of the content. Everything is placed within a container. Not only physically, also conceptually. We live in a huge matryoshka: The body is our container (presuming 'me' is not just my body), our body is sitting in a room, which is part of a house, a building, a street, a city, a province, a country, etc. Being in a container is unavoidable. But when and why does the content become aware of the container? Simple, When you start bumping your head against the ceiling or you only juuuust fit in. When something easily fit in the given container, it doesn't have to be aware of it's existing. But when you only just fit or just not fit, you get confronted with it. And what happens when the container doesn't supply the space needed for the content?
when does this matryoshka system starts working against you?
NOTES 15 FEB 2018 - DOG & PONY SHOW
NOTES 12 FEB 2018
NOTES 8 FEB 2018
NOTES 2 FEB 2018
NOTES 1 FEB 2018
NOTES 30 JAN 2018
30 JAN 2018
30 JAN 2018
What happens when you force a grid on organic matter? What if the matter doesn't want (or isn't able) to function within the grid?